belgian THIRSTday | 3/3/2016

Astonished that so many of you have not yet discovered one of Atlanta’s hottest scenes – Ponce City Market – beATL is super excited to organize its next Belgian THIRSTdayThursday March 3rd – at this buzzing place. This will be a non-traditional gathering since there is no real café and there won’t be anything Belgianese [except for us].  You will need to purchase your drinks and/or food among the food joints listed below and meet beATL upstairs. See logistics for the crusty details and the slideshow for a better ‘vision’.  Don’t forget to RSVP

Ponce City Market [two-million-square-foot – yes!] has opened its doors in 2014 in the superbly renovated Sears, Roebuck & Co building [1925] on Ponce de Leon Avenue.  In 1989, Sears closed its doors and, in 1991, purchased by the City of Atlanta, it became ‘City Hall East’ [with only 10% of offices occupancy].  In 2010, Jamestown Development and Construction (JDC) purchased the historic structure and transformed it into this incredible mixed-use development. Dancing Goats Coffee Shop bacame the first tenant in 2012 [outside the main building] and 2014 saw the first wave of  rolling openings.   The Food Hall openened in 2015 and is still adding new tenants.  With direct access to the BeltLine, the complex links numerous Atlanta neighborhoods [Old Fourth Ward, Virginia Highland, Poncey Highlands, and Midtown] and Krog Street Market, all within easy walking or pedaling distance.

At the heart of Ponce City Market is the Central Food Hall where artisan chefs and local purveyors fill an authentic market with the design, food, and flavors of Atlanta.  Retail shops and offices add to the life, color, and culture of Ponce City Market.

  • BILTONG BAR – Justin Anthony of Cape Dutch, Yebo and 10 Degrees South offers organic, all-natural beef jerky, hand-held savory pies, South African wines and craft cocktails, cheese and charcuterie, and naturally cured, air-dried biltong.
  • BREZZA CUCINA – boasts strong Italian and New American influences with signature seasonal dishes such as the JW chicken and wood-roasted duckling.
  • EL SUPER PAN – Latin-inspired sandwiches, baked goods, and hot plates by day with Latin-inspired small plates at night.
  • FARM TO LADLE – European café and farmstand selling locally sourced raw vegetables, herbs, spices, soups, salads, and sandwiches.
  • H&F BURGER – by James Beard Award Winning chef Linton Hopkins will highlight Hopkins’s famous burger.
  • HOP’S CHICKEN – deep fried chicken from Linton Hopkins served with biscuits and sides
  • JIA – a Szechuan-inspired restaurant from Dahe Yang and chef Jiguo Jiang of Tasty China and Peter Cheng’s Tasty China 2.
  • BELLINA – a gourmet Italian market offering slow-cooked foods and fresh ingredients.
  • MINERO – casual Mexican concept by James Beard Award Winning Chef Sean Brock.
  • LUCKY LOTUS – offers all natural juices, hand crafted smoothies, energy shots and vegan meals prepared daily by our holistic raw food chef.
  • SIMPLY SEOUL KITCHEN – serves artisanal kimchee, sauces, and Korean steamed buns.
  • THE MERCURY (2nd floor) – offfers a daily cocktail hour, plus lunch and dinner service.
  • W. H. STILES FISH CAMP – casual-style fish shack features a raw shell counter, housemade sandwiches and steamed fish bowls.
  • SPILLER PARK COFFEE –  freshly brewed artisan coffee, espresso, tea, baked goods.
  • HONEYSUCKLE GELATO – from Wes Jones introducing new products including gelato shakes, sandwiches, and more.
  • KING OF POPS BAR & GOOD GRUB – a kiosk serving cocktails, food, and everyone’s favorite popsicles.
  • BOTIWALLA might not be opened yet – the founders of Chai Pani, Meherwan and Molly Irani, are opening a new Indian street food concept that will include an Indian spice market.
  • MARRAKESH – regionally-inspired dishes including seasoned meat kebabs, freshly made hummus and tahini, a variety of regional spices and cheeses, and fresh pita bread made daily.

When you visit Ponce City Market, please admire thee fully-restored, original steel-frame windows, the refurbished old floors, numerous antique details.  Thousands of tons of materials have been recycled or reused during  the redevelopment.


  • When – Thursday March 3rd, 2016 from 7 pm however earlier arrival is highly recommended to discover this amazing place.  Please note that most restaurants close at 9 pm.
  • Where – 675 Ponce de Leon Ave NE, Atlanta, GA 30308 – upstairs in the Food Hall.  Take the spiral iron stairs towards ‘The Beltline’ to find us.
  • Parking – Pay upon arrival and remember your number plate! Parking can be paid with the so-easy-to-use Parkmobile App [users, enter 222 as your Zone Number] or via normal means of payment (credit, debit or exact cash $1, $5 or $10 – no change). First 30 min = $1.00 + $1.00 per additional 30 min | 4 – 8 hours is $10.00.   PCM is donating the first $1 from every parking session to the Atlanta BeltLine project. There is also Valet Parking at $8.00 for up to 4 hours.
  • MARTA – the North Avenue MARTA station is 1.5 mile away, at the corner of W. PeachtreeSt NW or by bike: complimentary bike valet available at the beltline entrance.
  • RSVP … please do curtesy RSVP so we can get a rough head counts and spot you in the crowd!

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